Business tourism is a lucrative, fast-growing segment of the world's largest industry sector. Good niches in business tourism exist for developing and transition economies. Business tourism is defined as leisure activities in conjunction with business travel. Business tourism is a driver of

MICE stands for Meetings, Incentives, Conventions and Exhibitions. It is a type of tourism in which large groups, usually planned well in advance, are brought together for a particular purpose. MICE tourism consists of large groups

The importance of hosting a meeting or conference to a city has emerged as a crucial strategic decision for stakeholders of a destination since the numbers of meetings, attendees, and spending create a positive economical